How Xmenno Media Transformed its Video Workflow

Navigating the challenges of entrepreneurship, nothing quite rivals the complexity of mastering an efficient workflow. That's exactly the challenge Joe Joe Morris faced — a complex puzzle of inefficiencies that threatened his profitability. Balancing a multitude of content projects alongside consistent commitments, Joe Joe found himself at a critical crossroads after years of dealing with diminishing profits.

In April, he made a decision to confront this challenge head-on, embarking on a strategic journey to repair his workflow. Armed with determination and a clear vision for transformation, Joe Joe actively sought out innovative solutions to streamline his processes and breathe new life into his business model.

Overcoming Workflow Challenges

As Joe Joe scaled his business, the workflow became a significant stumbling block. High-volume projects strained his capacity, and the traditional model of hiring more editors proved to be unsustainable, leading to Joe Joe editing up to 140 hours per month, which took a toll on his mental health and family time.

In his own words, "I was editing roughly 140 hours per month, which is atrocious. And I was doing sales, I was helping my contractors, I was hiring new people, running a team of two to three people at any given moment. In April, I was scaling so much content that I was struggling to spend time with my family.”

However, a glimpse of hope appeared in the form of an Instagram ad from a professional editing agency, Edit Crew, offering unlimited video editing and quick turnarounds. Initially skeptical, Joe Joe resonated with the ad's description, seeing his frustration mirrored in the promise of a solution. Within 12 hours, he was in a meeting with Edit Crew, and in just 14 days, two impressive projects were completed. Beyond immediate relief, Edit Crew provided Joe Joe with a plug-and-play system, transforming his editing pain point into streamlined efficiency. Collaborating with a dedicated project manager, he could focus on continuous content improvement, sharing enhancements seamlessly with his clients.

Embracing Edit Crew's Solution

The transformative moment came when Joe Joe recognized the power of Edit Crew's plug-and-play system. The seamless portal, providing a centralized view of all projects, was a game-changer. Joe Joe appreciated how his clients had direct access to watch and comment on videos, enhancing communication and meeting expectations promptly.

Reflecting on his experience, Joe Joe stated, "Edit Crew's portal is a lifesaver. You log in, it's easy, you can see all the projects that you have within one page. There are statuses at exactly what stage the project is at. All my clients at any given point have access to watch videos once they're done. So if anybody needs to add a comment, it's directly put into the video, which is so helpful to relate and relay the information to my clients so that their expectations are met every single time.”

With Edit Crew handling the editing workload, Joe Joe found relief and stability, allowing him to concentrate on time-sensitive tasks. The impact on his business was profound, instilling corporate boundaries that impressed clients.

The Value of Video Editing Collaboration

Xmenno Media's journey with Edit Crew wasn't just about outsourcing editing; it was a strategic move that restored balance and professionalism. Transparent communication and seamless collaboration with the Edit Crew team were indispensable elements for building a successful partnership.

Edit Crew's reliability in providing a 40-hour per week editing volume played a crucial role in alleviating Joe Joe's concerns about exceeding budgets. This stable editing base allowed him to focus on scaling his business without the worry of additional costs. 

As he puts it, "Every single day I knew that we were on an 8-hour timeline. I wasn't worried about people charging me an extra 10 to 12 hours for a project which would push it over budget. When working with Edit Crew, I always felt prioritized, for every single project I gave them. I knew I had a standard of quality that I would receive every single time. And they were always finding ways to improve on it."

Hava needed a reliable and efficient editing service that would not only provide editing expertise, but also offer the benefits of having a dedicated team. The primary asks she had were: 

  • Access to a group of editors to guarantee that projects are done in a timely manner and workflow is uninterrupted, even if a particular editor is ill or absent.
  • Quality control processes to reduce mistakes and sustain professional standards.
  • Effective communication channels, including a dedicated project manager to facilitate smooth collaboration and comprehend Hava's exact needs.
  • Additional knowledge and expertise beyond editing, such as insights into filming and production processes to enhance overall content quality and efficiency.

Joe Joe's Endorsement

Joe Joe wholeheartedly recommends Edit Crew, expressing gratitude not only for the exceptional editing services but also for the outstanding communication style of the Edit Crew team, marked by honor, respect, and dignity, which impressed Joe Joe throughout their collaboration.

Acknowledging Edit Crew's commitment to excellence, Joe Joe recounts instances where the team went above and beyond, offering valuable feedback and assistance beyond the scope of regular editing tasks.

"Definitely keep doing this; you've impressed me, even impressed a number of my clients. I love you guys tremendously and have a lot of respect. I'm literally shouting out Edit Crew services from the top of the mountaintops" concludes Joe Joe.

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  • Fraction of the cost
  • Guaranteed turnarounds
  • Quality control procedures
  • No more managing people or post-production
  • Manage overflow work without hiring in-house
  • Understanding of branded content & storytelling
  • Proven system for vetting & hiring the best talent
  • Within-the-hour communication (US Central Time)

Are you ready to save thousands without sacrificing quality?

You get a full team of professionals

Video Editor
Project Manager
Creative Producer

Reduce costs without compromising quality

Average cost reductions: 63%
Average time savings: 32 hrs/week

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